Turistas de EU cancelan reservaciones para 2018, tras alertas

by / 17 Comments / 9 View / 12/10/2017

Las cancelaciones de reservaciones para 2018 del turismo estadounidense son una realidad, de acuerdo con las gráficas que realiza la cadena hotelera AMResorts como parte de sus estándares de mercadotecnia, señaló Irene Prado Capo, directora de ventas de Dreams Playa Mujeres, Secrets Playa Mujeres y Zoetry Villarolandi.

“El cuidar la seguridad del destino es medular, y la inseguridad incide en que el turista decida no viajar, por lo que si no se cuida el destino habrá gran afectación”, comentó la ejecutiva.

La entrevistada señaló que desde el pasado 31 de julio se resintió una baja cuando unos turistas observaron el homicidio de una persona en Los Cabos, después se sumó la alerta de viaje que lanzó el departamento de Estado de Estados Unidos, el 22 de agosto de este año.

“Somos una empresa que opera con estándares estadounidenses, y parte de ello es hacer gráficos que se analizan posteriormente, para conocer el comportamiento turístico”, señaló.

Prado Capo explicó que además la Asociación de Hoteles de Cancún, maneja estadísticas preliminares de septiembre y este año el hospedaje cerró seis puntos porcentuales más bajo comparado con 2016, efecto negativo que se está viendo en todo el destino.

Para contrarrestar estas acciones la cadena realiza estrategias de social media, visita de tour operadores y travelers a través de quienes manda mensajes de confianza a sus clientes.

“Una ventaja de AMResorts es que vendemos con mucha anticipación y al menos para la temporada invernal los libros reportan una alza, por lo que el volumen es importante para los tres próximos meses”, resaltó la ejecutiva hotelera.

Redacción: Sipse

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